BlackTone Beacons

What are BlackTone Beacons?

BlackTone beacons are low-powered transmitters equipped with Bluetooth Low Energy or BLE (also called Bluetooth 4.0 or Bluetooth Smart) that can be used to deliver proximity-based, context-aware messages.

A BlackTone beacon transmits signals which allow another device to determine its proximity to the broadcaster. In a store for example, a BlackTone beacon lets customers determine that it’s close to a particular aisle, or in a particular department.

How do BlackTone Beacons work?

(NB: BlackTone Proximity Marketing Solutions do not require an app on the customer’s mobile phone to receive our push messages.)

BlackTone Beacons Specifications

Four (4) models are currently available. All four can be deployed in various combinations depending on your desired campaign.